TWO WEEKS TO GO TO KENYA HOSPITALITY TRADE FAIR AND HOTEL SUMMIT EAST AFRICA
(Posted 11th July 2013)
One of East Africa’s premier hotel conferences and trade fairs, Hotel Summit East Africa and the Kenya Hospitality Trade Fair are now just two weeks away, due to kick off on the 25th of July at the Kenyatta International Conference Centre – for the exhibition lasting three days – and the hotel conference, due to be held at the InterContinental Hotel Nairobi on the 26th of July.
This year the theme is ‘Investing in the Hospitality Industry: The Next Frontier’ and the event is partnered by the East African Economic Chamber of Commerce and while the exhibition has taken place in the past the conference element is new, hoping to open new doors for investors and showing the many opportunities which now exist across Eastern Africa for global as well as local investors. A further point to be extensively discussed will be service improvements, and ways and means towards those objectives as well as adapting new marketing strategies for the sector in this part of the world.
Programme components include presentations and discussions on the regional outlook, Investment Assessments – Planning – Strategy and Expansion, Brand Consolidation, Operational Excellence, Revenue Management, Technology and Innovation, Communication, Social Media and Marketing. In addition will the issues of Regulatory Updates, Customer Satisfaction and Service Delivery be covered by breakout sessions.
Speakers and panelists include Dr. Eduardo Zepeda, Selim Zain, Mokeira Masita, Dr. Alice Ondigi, Dr. Mary Mbithi, Mikul Shah, Mary Kimonye, Agnes Gitau and Muriithi Ndegwa, among many others, including this correspondent.
With partners on board like Kenya Airways, InterContinental Hotels Nairobi, Sustainable Tourism Partnership Programme and the East African Business Council, to name but a few and media partners Eat Out, Sleep out, Capital FM 98.4, THINK – Africa’s Though Institute and Kenya’s Standard Group, the two events are bound to make an impact for the participants.