Annual 10to4 Mountain Bike Challenge set for February 14/15

MOUNTAIN BIKE CHALLENGE PRESS BRIEFING BY MOUNT KENYA TRUST

(Posted 28th January 2014)

The Mount Kenya Trust will tomorrow, 29th of January, hold a media briefing ahead of the Mountain Bike Challenge to provide information about the event and its purpose.

The briefing will be held at the Fly540 hangar at Wilson Airport from 14.30 hrs onwards and media representatives from Nairobi and beyond are encouraged to register their intended presence by providing their credential details not later than 10 am on Wednesday, 29th January via eventmanager. According to the details received late yesterday, journalists will have the opportunity to: ‘Meet the title sponsors, find out about Kenya’s most popular mountain bike event and meet Kenyan cycling superstar David Kinjah and the Safari Simbaz’. Refreshments will be served, courtesy of Fly540.

The 10to4 Mountain Bike Challenge has been held annually since 2002 when a small group of enthusiastic mountain bikers cycled from 10,000ft above sea level down Mount Kenya to Il Ngwezi at 4,000ft, and with it came the name – The 10to4. Now held over two consecutive days, routes are designed to challenge the most ardent mountain bike riders, while providing options suitable for everyone, including beginners and children. The 10to4 raises funds for the conservation projects of the Mount Kenya Trust including the reforestation of more than 2000 hectares of Mount Kenya’s National Reserve.

This race has become one of Kenya’s best and most widely publicized sporting events in support of conservation and will this year be held on February 14th and 15th, with all details available from the website: www.10to4.org.

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