REUNION SHOWCASES THE ISLAND IN OSLO AND STOCKHOLM THIS WEEKEND
(Posted 04th April 2014)
The Indian Ocean Vanilla Island member Reunion will this coming weekend showcase its attractions in the Norwegian capital Oslo and the Swedish capital Stockholm, as part of two events organized by ‘Club Overseas Trump France’. Visitors in Stockholm to the ‘Reunion Bus’ which will be on display, even have a chance to win a trip to Reunion, courtesy of Ile de la Reunion Tourisme and Air France.
Music ‘made in Reunion’ will be broadcast on the bus and a cocktail will be served at the bar inside. This is a first part of the media campaign by the Overseas Club Trump France. In a second step, an e-newsletter will be sent by the end of August or early September 2014 registered participants in the contest. Much publicity will also be provided on Facebook in support of the campaign that will run from April 04th to 11th, 2014.
Media organisations will be fully involved in the exercise to generate as much positive publicity as possible in these two Scandinavian markets.