Reunion’s regional reservation platform holds AGM


(Posted 12th February 2017)

More than forty tourism professionals were present at the annual meeting of partner agencies of the regional reservation platform of the Reunion Island Tourism Board.

The partner agencies of the Reunion Island Regional Tourism Platform (IRT) were invited to a working day on the IRT premises in Saint-Paul. After discussions and exchanges between hosting partners and distributors, the incoming agencies were able to understand the new structures that strengthen the local tourist offer, as well as the balance of the 2016 activity and the actions to come in 2017. The results of the competition during 2016 for partner agencies were also revealed during the day.

The IRT on the day hosted over forty local tourism professionals at the annual meeting of partner agencies of the regional IRT reservation platform who were welcomed by IRT Director General Willy Ethève and François Boyer, President of the IRT Marketing Club and member of the Board of Directors, who opened the meeting. IRT Information and Marketing Director Isabelle Nativel unveiled the program for this day, which made it possible to establish an overview of the year 2016 but also a calendar of actions to be planned for 2017.

(Annual meeting of partner agencies of IRT’s regional reservation platform)

The New Structures

Twenty new establishments, including ten Gîtes de France and ten CléVacances. have opened their doors. Some of them are now available via the regional reservation platform for bookings from around the world.

Gites of France

The Kazkifo in Sant-Pierre (three guest rooms Citybreak Premium),
La Villa Belza in Saint-Pierre (two Citybreak Luxury guest rooms),
La Case Beauregard in Petite-Île (two guest rooms three ears),
Aux Graines Sauvages in Saint-Joseph (two guest rooms three ears),
Welcome to Les Hauts in La Possession – Dos d’Âne (three guest rooms three ears),
Chez Marie au Tampon (one bed and breakfast three ears),
Métispot in Saint-Gilles-les-Bains (villa Citybreak Luxury),
Gîte Emi’Liane at the Plaine-des-Cafres (rural gite three ears),
Les Terrasses de Niagara in Sainte-Suzanne (charming rural gite three ears),
Case Cardinale at the Plaine des Cafres (rural lodging three ears).


Villa Roméo at the Etang-Salé-les-Hauts (four keys),
The Citron Galet in Saint-Paul (three keys),
The Villa Legarnisson in Saint-Paul (two keys),
House Joss in Saint-Denis (three keys),
Villa Saline in Saline-les-Bains (three keys),
Le Bel Ombre in Saint-André (three keys),
Les Canneliers in Saint-Leu (three keys),
The Chalet in Saint-Leu (two keys),
The Villa Carambole in Sainte-Marie (three keys),
Villa Carreau Vanille in Saint-André (three keys).

It should be noted that three new accommodation structures are planned and should are due to be launched during 2017.

Results of the partner agencies challenge 2016

The winners of the 2016 Distributor Challenge in the category of partner agencies have been announced:

Real Estate Agents

Best turnover achieved: Mille Tours

Greater revenue growth: Horizon Réunion

Best turnover achieved: Claudine Melot, Mille Tours agency

Increase in turnover: Stéphane Ravry, Connections Réunion


Special price seller best sales recreation: Kelly Chu, agency Azot’Tour

The afternoon programme then was mainly for DMC’s or incoming agencies and a range of pertinent topics were discussed:

Focus on the circuits of the receptive agencies that can be booked on the IRT sites – and;
The actions programmed through the Club Groupe Tourisme & Territoires in 2016 and the work areas for 2017 ;
The balance of education in 2016 (distribution by receptive agency and by market – France, Europe and Indian Ocean), the recall of the priority axes (markets and targets), the scale introduced in 2017 and the new partnerships with tour operators for 2017

Eductours: the Key Figures

In 2016, 45 eductours were organized, namely 7 multi-tour discovery trips and 37 via inbound travel agencies. There are no fewer than 450 travel agents who have been trained at Reunion.

Market France

Number of eductours: 17

Number of travel agents and production managers trained: 189

Market Europe: Germany, Switzerland, Belgium, Austria, Sweden, England

Number of eductours: 13

Number of travel agents trained: 84

Indian Ocean Market

Number of eductures: 14

Number of travel agents trained: 112

After extensive discussions and deliberations did Isabelle Nativel and François Boyer close this intense day of work by announcing the next formal meeting of the regional reservation platform. On the occasion of the 20th anniversary of the platform the annual seminar will take place on Thursday 9th February 2017 in Hell-Bourg in the presence of Stéphane Villain and Véronique Brizon, the president and the national network director, Tourism and Territories, and Ariane Gallice, Commercial office of the tourist office and the congresses of Paris.

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