Starwood’s ‘Four Points by Sheraton’ brand expands in Eastern Africa


(Posted 22nd March 2017)

Four ‘Four Points by Sheraton‘ are opening in East Africa in coming months, the first one being in Nairobi’s Hurlingham suburb where a brand change is presently underway.
Initially opened as a Best Western Premier is the hotel presently closed to put final touches on the transformation to this Starwood brand and re-opening has been set for the first week of Apri.
The same owners will then by mid year also open a brand new hotel near the international airport, making it two of this Starwood brand to enter the Kenyan market in the space of just a few months.
Next in line will then be two hotels coming under this brand in Arusha, where the Arusha Hotel will become a Four Points by Sheraton in early July, followed by the New Africa Hotel in Dar es Salaam a month later.

Starwood, now part of Marriott, has become a global hospitality giant and the group is on a relentless march of Starwood and Marriott brands across Africa with in particular the continent’s leading brand, Protea, also expanding in Eastern Africa.