(Posted 03rd November 2023)
In the effort to provide a seamless and personalized passenger journey to air travelers, the travel industry must continuously adapt to market changes and new technology. As 2024 is quickly approaching, now is the perfect time of year to discover the key findings of the IATA Global Passenger Survey. As emerged from this year’s survey, travelers continue to prioritize speed and convenience and are increasingly embracing biometrics and off-airport processes to deliver it. Some sample insights are:
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Anticipating the needs of passengers and understanding their pain points are crucial to your business’ success. The IATA Global Passenger Survey provides insights from over 8,000 respondents across 200 countries, revealing what passengers would like from their air travel experience. To immediately receive a copy of the report, you can easily order it online. For a more in-depth data analysis, you may also be interested in the data viewer providing multiple sorting of socio-demographic profile, behavioral pattern, and much more. |
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