(Posted 30th July 2025)
The Africa Business Tourism and MICE Masterclass 2025
Are you ready to position yourself at the forefront of Africa’s thriving Meetings, Incentives, Conferences, and Exhibitions (MICE) sector? We cordially invite you to the premier Africa Business Tourism and MICE Masterclass 2025, an essential in-person event designed to empower and connect industry leaders. Join us on Wednesday, August 27th, and Thursday, August 28th, 2025, at the BDO Offices, Wanderers Office Park, 52 Corlett Drive, Illovo, Johannesburg, South Africa.
Impactful Learnings In The African Travel Market
Are you tired of bidding and not getting any results? You are the perfect candidate for the Africa Business Tourism & MICE Masterclass 2025! Join us and learn about the critical steps and success factors for winning bids and hosting events for Tourism Organisations,
Convention Bureaux to Events Organisers.
The International Congress and Convention Association will also be there to deliver the topic on “Examining the value of Government Bid Support: Strategic tool for developing sustainable subvention programs for African Convention Bureaux, MICE Departments and
Tourism Agencies”. – The Case of ICCA.
Book your exhibition space early to avoid inconveniences. Spaces are limited to ensure a focused and impactful learning experience. We encourage you to register promptly!
Format: In-Person (Main Sessions)
Venue: BDO Offices, Johannesburg, South Africa
Dates: August 27-28, 2025
Delegate Fee (Excluding VAT): R8500.00 per person (or USD580.00)
Virtual Attendance Option: R3500 or US$200
Special rates are available for SMEs and students on request.
To register, please complete the Delegates Registration Form (attached to this mailer) and send it directly to our Project Co-ordinator, Ms. Rejoice Chishamba.
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Tel: +27 11 318 1741
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Mobile/WhatsApp: +27 81 303 7030
Application Form: Download the registration form here
