The exhibition ‘Velo City‘ in the French city of Nantes is one event, Reunion Tourism is sure to attend.
The main aim of the trade show is to promote cycling, in cities across France, across the rural areas of the French mainland but also to cycle across the French Indian Ocean island of Reunion, where hundreds of kilometres of trails wait for the outdoor venturers on their mountain bikes.
The current Bike Magazine ranks Reunion as number one of the top five cycling destinations surveyed, and for those who ever were on the island it is obvious why. Were it not so far would surely the annual Tour de France have a day or two dedicated on the island, but other cycling events regularly take place on Reunion.
The crowds which jammed the corridors of the exhibition were able to learn about cycling on Reunion, by watching some thrilling DVD videos from the destination. Among them were policy makers from France and other countries keen to learn about the French approach to making cycling a safe method to commute, but also transport and environmental consultants, urban planners, health professionals, scientists and of course manufacturers of bikes.
While commuting by bike is still low, in percentage terms. on Reunion is leisure and adventure cycling ranked very highly and Veloroutes et Voies Vertes, in short VVV, is presently developing a cycling lane in the North of the island, the first such regional cycling route under development.
With over 24 million French citizens, and tens of millions more around the world, keen cyclists, this is a niche market Reunion Island Tourism was going to work hard to get more visitors to the island.
For added information on Destination Reunion visit www.reunion.fr
