Houston Marketing targeting Ugandan buyers and exhibitors with new Spotlight Workshop in Arusha

HOUSTON MARKETING OPTS FOR BOTH VIRTUAL AND LIVE EVENTS TO SELL EAST AFRICAN DESTINATIONS

(Posted 10th November 2020)

Derek Houston, a well known marketeer for African destinations and friend of Uganda, has overnight sent out new information about his planned virtual Spotlight TravelExpo and a life Spotlight event in Arusha / Tanzania early next year.

Wrote Derek:

Hello to all my Ugandan Tourism Friends,

Are you keen to target Tanzanian DMC’s and Travel agents who promote Uganda??

If you are, I would invite to exhibit at Spotlight TravelExpo Arusha where East African suppliers can meet & network with the Tanzanian inbound Trade

Spotlight TravelExpo Arusha our traditional live face-to face workshop will again take place on February 03rd, 2021 at Gran Melia Arusha

At our January 2020 Spotlight 36 Exhibitors and 229 tourism trade stakeholders from Arusha, Moshi and DAR attended.

For more Information on Spotlight Arusha please check out our websites.

And ….we are also going VIRTUAL with a special Spotlight East Africa VIRTUAL Expo on 24th of February.

Spotlight Virtual East Africa Travel Expo is designed to create a real Exhibition experience with Pre – scheduled Appointments and B2B Zoom type meetings

Spotlight Virtual will attract buyers representing

  1. Overseas based Africa Tour operators who sell East African programmes
  2. Southern African & Rest of Africa IATA travel agents and outbound/ regional tour operators who specifically sell East African destinations for leisure, Business travel, meetings & incentives.
  3. East African IATA Travel agents who sell outbound corporate travel and leisure packages to other East African countries

Buyers will not be permitted to make appointments with other buyers – only with Exhibitors. Exhibitors can make appointments with Buyers and other exhibitors

We expect 150-200 overseas / Africa trade buyers to attend Spotlight Virtual.

Only companies from East African countries (Tanzania, Kenya, Uganda, Rwanda, Ethiopia & Burundi) can exhibit at Spotlight on East Africa Virtual Expo.

The cost to attend Spotlight Arusha on 03rd of February will be $590 and Arusha exhibitors will only pay an additional $100 to exhibit at Spotlight East Africa Virtual (cost to only exhibit at the East Africa Virtual expo would be $205)

Spotlight Arusha Programme

Wednesday 03rd of February

10h30 – Registration Session 1

11h00 – Start of Session 1. Introductions and Sponsor presentations

10h15 – 13h00 – session 1.

14h00 – Prize giving – end of Session 1

Buffet Lunch will be available for trade attendees at the Saba buffet at a cost of $20. Exhibitors will be provided with a $20 voucher for lunch at Saba Saba

14h30 – Registration session 2.

15h00 – 18h00 – Session 2

18h00 – Cocktail sponsored by – Prize Draw

A cash bar will be available.

Snacks served with Compliments of Gran Melia Hotel

19h00 – End of TravelExpo

I hope you will decide to join us for Spotlight Arusha and Spotlight East Africa Virtual in February 2021 -please see the Expression of interest Form on our website.

Best Regards

Derek Houston

Tel +27 12 6651191 Cell +27 82 4640901

www.houstonmarketing.co.za

www.spotlightworkshops.co.za

www.sellingtanzania-tourism.com

2