(Posted 05th January 2024)
Travel Trends To Watch Out For In 2024
Between January to October 2023, Kenya saw 1.6 million visitors, representing a 34% increase compared to the same period in 2022, which recorded 1.2 million visitors, a significant step toward full recovery post covid. Below are some of the trends that will drive tourism, travel in 2024.
Kenya Braces For Action-Packed Calender Of Events In 2024
With a host of sports events lined up in the first quarter of 2024, visitors will be braced to have an entertaining time when they visit Magical Kenya.
To start it off, the destination will host the Ladies European Tour (LET) Magical Kenya Ladies Open on February 8-11, followed by the European Tour (ET) Magical Kenya Open (MKO) on February 22-25. Thereafter on March 28-31 the WRC Safari Rally comes back to make the Easter weekend even more exciting.
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Festivals To Make Kenya An All-Year Round Destination
The Kenya Tourism Board (KTB) is positioning Kenya as a year-round festival’s destination as counties line up cultural events to attract visitation to their regions.
The Lamu and Rusinga, Maasai, Turkana and Camel Derby Cultural festivals are among the standout festivals in Kenya attracting thousands of locals and international tourists to experience the rich and authentic culture portrayed by the different communities in the regions.
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From Dry January To Sober October, In 2024
According to Expedia Group’s Unpack ’24 report, zero-proof holidays are expected to take over our travel feeds.
More than 40% of potential travelers said they’re likely to book a detox trip in 2024; half of travelers would be interested in staying at a hotel that offers easily accessible alcohol-free options such as mocktails. Travelers looking to book their own healthful “non-imbibing “getaways are booking expertly curated list of properties with no — and low — alcohol experiences for themselves — no matter the reason or season.
