(Posted 26th November 2024)
For the fifth consecutive year, Star Alliance has been named the World’s Leading Airline Alliance at the esteemed World Travel Awards. The announcement took place at the Grand Final Gala Ceremony held at Madeira, Portugal on 24 November 2024, attended by the elite of global tourism.
Earlier, in the North America edition in July 2024, Star Alliance’s Los Angeles Airport Lounge also achieved significant recognition by securing the title of North America’s Leading Airport Lounge for the fifth year running, reinforcing its standing as a leader in airport hospitality.
Now in its 31st edition, the World Travel Awards aims to recognize and celebrate excellence across various sectors of the travel, tourism, and hospitality industries. Winners are determined based on a worldwide poll involving qualified executives in the travel sector, alongside consumer travel buyers.
“A heartfelt congratulations to Star Alliance for winning ‘World’s Leading Airline Alliance 2024’. This outstanding accomplishment highlights how the organization is raising the bar in aviation alliances. Its dedication to providing customers with seamless journeys – from booking and airports to connections and loyalty – is unrivalled. The dedication of the entire Star Alliance team is inspiring.” commented Graham E. Cooke, Founder, World Travel Awards.
In addition to the alliance-level award, several Star Alliance member airlines also claimed individual victories this year, showcasing the collective strength and service excellence that Star Alliance brings to travelers worldwide. The member airlines were recognized with awards in four categories, including World’s Leading Airline to North America, Asia, Africa, and South America.