Unveiling The #ATLF2024 Agenda

A Deep Dive into Critical Industry Discussions

Get ready to immerse yourself in a world of insights, networking, and innovation at the African Tourism Leadership Forum (ATLF) 2024! This year’s event promises to be a game-changer for the tourism industry, with a packed agenda featuring thought-provoking sessions, industry experts, and unparalleled networking opportunities.

B2B Trading & Training Day

Kickstart your ATLF experience with our dedicated Trading & Training Day. This day is designed to equip you with the essential tools and knowledge to succeed in today’s competitive tourism landscape. Learn from industry experts as they share their secrets to effective sales, entrepreneurial strategies, and capital raising.

DAY 1

Delve into the opportunities presented by the African Continental Free Trade Area (AfCFTA) for the tourism sector. Engage in high-level discussions with industry leaders, policymakers, and investors as they explore strategies to accelerate Africa’s tourism growth.

DAY 2

Uncover the trends shaping the future of African tourism. Explore the impact of digital disruption, sustainability, and innovation on the industry. Gain insights into emerging tourism segments like sports and blue economy. Discover how to leverage and unlock new markets.

DAY 3

The grand finale of ATLF 2024 is a celebration of the African tourism industry. The day kicks off with insightful panel discussions and keynote speeches from industry leaders. Network with fellow attendees at the closing cocktail party, forging new connections and partnerships.