(Posted 26th August 2023)
The 6th Africa Tourism Leadership Forum & Awards 2023 will be preceded by Africa Travel and Tourism Business Exchange, Business-to-Business Session and Exhibition on Tuesday, 03rd ofOctober 2023.
These sessions will offer an opportunity for marketing, sales, business development and networking
in professional and personalised setting for suppliers (accommodation, travel trade and
service providers) to DO BUSINESS with travel trade (DMCs, tour operators, travel agents,
online travel agents (OTAs) in a structured and business environment.
The Business Exchange programme will be augmented by speed marketing, desktop
exhibitions and Destinations Showcases. These are uniquely designed to promote intra-
Africa travel, African tourism destinations, accommodation facilities, attractions and
experiences. Adding to these are cocktails and networking platforms that can be used by
participants to maximize engagement and relationship-building as part of the destination
showcase.
Themed, “Shifting demand dynamics to shape the future of intra-Africa Travel”, the
2023 ATLF & Awards will present distinct networking avenues, business opportunities and
learning programmes relating to intra-Africa travel, franchising, creative industries and
culture, tourism investment, MICE (Meetings, Incentives, Conferences and Events),
digitalisation and more.
Furthermore, entrepreneurship masterclasses are scheduled for the 3rd of October as part
of this year’s training and capacity building programme. These will focus on Tourism
Entrepreneurship, Women Entrepreneurship and Franchising in travel, tourism and
hospitality.
Some of the faculty members for this year’s Forum are Hon. Derek Hanekom, Chairperson
of South African Airways, Jon Danks, Chief Executive Officer, Africa Travel and Tourism
Association, Francisco Gómez Durán, Head of the Culture Unit, UNESCO’s Regional Office
for Southern Africa, Emily Ndoria-Mburu Director, Directorate of Trade in Services,
Investment, Intellectual Property Rights & Digital Trade (DTIID), AfCFTA Secretariat,
Margareth Gustavo, Executive Director: Strategy & Branding, Namibia Investment
Promotion and Development Board, Dr. Kamilla Swart, Associate Professor, Hamad Bin
Khalifa University Qatar, Sileshi Girma, State Minister, Ministry of Tourism, Ethiopia and
more.
Space is available to register for physical attendance, one-on-one B2B session, desk-top
exhibition and destination showcase. Register now www.tourismleadershipforum.africa
contact the Registration Hotline on +27 (0)81 303 7030 or send a mail to
rejoice@africatourismpartners.com
