(Posted 06th October 2026)
Many of you will have met Chris at ATTA®’s events. He has been with the organisation for nine years and, as CEO of ATTA® Group Events, has helped bring African tourism businesses and international buyers together.
Now, he’s taking on an expanded role leading both Membership and Events, bringing our membership community and events programme closer together to help our members build relationships, reach new markets and grow their businesses.
Chris brings more than 25 years’ experience in African tourism and B2B events, and has built strong relationships across the industry. Here’s what he wants to achieve:
“ATTA has a unique place in the industry. We bring the people who sell Africa together with the people who make it happen. My focus is simple: make every membership, every event and every partnership deliver real, measurable business for the people who invest in us. I’m proud to take on this role and excited about what we’ll build together.”
