LAST CALL: #Africa Tourism Investment Summit

(Posted 07th April 2022)

This year’s African Tourism Investment Summit (ATIS) is expected to be the most ground-breaking and thought-provoking conference of its kind in 2022.

The event is held in partnership with the International Tourism Investment Conference (ITIC) on 12 April during the Africa Travel Week in the host city of Cape Town.

After two years of lockdowns and travel restrictions, the African tourism industry offers incredible investment and collaboration opportunities. The Summit will highlight these opportunities for ministers, mayors, investors, private equity firms, venture capitalists, decision makers, international buyers and travel professionals. It aims to unlock business translating into millions of dollars to boost Africa’s economy.

ATIS will examine Africa’s economic outlook, unveil investment opportunities for 2022, and address issues like air connectivity in Africa, the financing models of Africa’s new tourism projects and how tourism is empowering African women.

Several critical topics will be covered by authoritative voices from across the continent’s tourism industry and ATIS is looking forward to welcoming a host of Tourism Ministers, including the Hon. Philda Kereng of Botswana, Hon. Najib Balala of Kenya, Hon. Moses M Vilakati of Eswatini, Hon. Memunatu Pratt of Sierra Leone and the Hon. Edmund Bartlett of Jamaica, as well as the Hon. David Maynier, Western Cape Provincial Minister of Finance and Economic Opportunities, to name just a few.

Seats are filling up fast for this year’s ATIS. The Summit includes a lunch and is free to attend for Africa Travel Week attendees thanks to proud sponsor Tourism KZN And Allegro Enterprises. However, registration is necessary as seats are limited.

Don’t wait until the day,” says Martin Hiller, Creative & Content Director: Travel, Tourism
and Creative Industries at RX Africa. “Although participation at the event is free of charge,
registration is a must as it’s a highlight on the event calendar and space is limited

Click here to reserve your place now to avoid disappointment.

Meanwhile did the 2022 virtual edition of the Africa Travel Week kick off this week with a successful two-day event, paving the way for next week’s live event in the host city of Cape Town from 11th to 13th of April.

Bringing together buyers from across the globe and exhibitors throughout the continent, Africa Travel Week’s virtual event has set the tone for the first live event – with headline shows World Travel Market Africa and International Luxury Travel Market Africa – aimed at unlocking destination Africa’s tourism potential since the pandemic disrupted travel over two years ago, says Megan Oberholzer, RX Africa Portfolio Director: Travel, Tourism & Creative Industries.

We were pleased with the feedback received from our virtual delegates; now it’s full steam ahead for the live show at the Cape Town International Convention Centre in less than a week’s time. Some of our buyers have decided to travel earlier to enjoy the best of what Cape Town has to offer and our exclusive International Luxury Travel Market Africa media junket kicks off this weekend. After two years, it’s safe to say the tourism industry is raring to reconnect and we’re thrilled to be the platform providing this opportunity in person,” Megan concluded.

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