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Reed Exhibitions has officially appointed specialist communications agency RedLip PR as its public relations representatives for Africa Travel Week which includes WTM Africa, ibtm africa and ILTM Africa at the Cape Town International Conference Centre from 19 to 23 April 2017.
RedLip PR will be responsible for traditional media relations, digital media activations, media partnerships, managing the Press Lounge at the exhibition and general media and exhibitor liaison.
“We are extremely excited to be working with RedLip PR whose team has extensive knowledge on the fast-paced world of public relations, as well as expertise within the travel and tourism industry,” says Chardonnay Marchesi, General Manager of Africa Travel Week.
Robyn Elford from RedLip PR says, “To have such a prestigious client and event is really an honour and we look forward to all the exciting opportunities that this will bring leading up to Africa Travel Week in 2017.”
Furthermore, Casey van Niekerk from RedLip PR adds, “Working on a leading travel trade show that is unique to Africa makes such a difference in executing all the innovative activations and strategy that we have planned. It is an exciting time to be involved with such an inspirational organisation.” |
