oneworld names Ghim-Lay Yeo as Vice-President Corporate Communications
oneworld® has named leading specialist aviation journalist Ghim-Lay Yeo as its new Vice-President Corporate Communications.
Her appointment, effective 22 July, follows the retirement of the alliance’s Vice-President Corporate Affairs Michael Blunt.
In her new role, reporting to oneworld CEO Rob Gurney and based in the alliance’s New York head office, Ghim will handle its media relations, corporate internal communications, public relations and other tasks, working closely with corporate communications colleagues within the member airlines.
Ghim joins oneworld from leading aviation media group FlightGlobal, publisher of Airline Business and Flight International magazines, where she was Americas Managing Editor, based in Washington DC, responsible for coverage of the air transport industry throughout North, Central and South America.
She joined FlightGlobal in 2009 in her native Singapore, covering the airline sector in Asia-Pacific, before moving to the group’s Washington DC bureau two years later.
She began her journalistic career with The Straits Times, Singapore’s leading English language daily newspaper, including a period as Transport Reporter.
A graduate of Communications Studies and Journalism from Singapore’s Nanyang Technological University, Ghim has just completed an MBA from the UK’s Warwick Business School, where she conducted in-depth research into the challenges facing female executives in the airline sector.
She is a Singaporean national and US permanent resident. Besides English, she speaks and reads Mandarin and has basic Spanish.
Ghim was named Best Young Journalist at the Aerospace Media Awards in London in July 2018, selected from a shortlist of young aviation journalists 35 years old and under.
Last month, she sat as a panelist at the IATA AGM in Seoul, speaking on “Young Aviation Executives’ Vision of the Future”.
Away from work, her interests include the theatre and children’s literacy.
About oneworld
oneworld brings together 13 airlines – American Airlines, British Airways, Cathay Pacific Airways, Finnair, Iberia, Japan Airlines, LATAM, Malaysia Airlines, Qantas, Qatar Airways, Royal Jordanian, S7 Airlines and SriLankan Airlines, and around 30 of their affiliates. Royal Air Maroc is on track to join during 2020. Fiji Airways is a oneworld connect partner.
Collectively, these airlines:
• Serve 1,100 airports in 180 territories, with 14,000 daily departures.
• Carry almost 550 million passengers a year on a combined fleet of 3,500 aircraft.
• Generate US$ 135 billion annual total revenues.
oneworld member airlines work together to deliver consistently a superior, seamless travel experience, with special privileges and rewards for frequent flyers, including earning and redeeming miles and points across the entire alliance network. Top tier cardholders (Emerald and Sapphire) enjoy access to more than 650 airport lounges and are offered extra baggage allowances. The most regular travelers (Emerald) can also use fast track security lanes at select airports.
oneworld holds three times as many “best airline alliance” awards as its competitors combined:
