Reunion back on the European marketing trail

LUXEMBURG LOOKS AT REUNION

(Posted 22nd January 2015)

Vanilla Islands’ founder member Reunion just wrapped up another successful attendance at Luxemburg’s ‘Vakanz’, the Duchy’s primary international tourism fair.

The Reunion stand was organized by Ile de la Reunion Tourisme, in short IRT and also present were home airline Air Austral and the Saint Alexis Hotel & Spa.

Interest, as in the past, was sustained and the island has been able to welcome growing numbers of travelers from the Duchy who have easy air connections with Air Austral from Paris which is linked with Luxemburg by train.

Reunion has benefited in European markets through increased visibility as a result of many marketing campaigns across the EU countries and has gained a reputation as an adventure destination besides the more conventional beach holidays.

Reunion’s stand was constantly crowded, a sign of the immense popularity of the destination.

Located deep in the Indian Ocean is the island part of France, one of the country’s overseas regions, which is seen by many EU citizens as a major advantage, to enjoy the pleasant climes and cultures of the Indian Ocean and yet not leave the EU while on vacation. Added information about Destination Reunion can be accessed by simply clicking on www.reunion.fr